A low-cost Android phone in high-end disguise – The OnePlus X

OnePlus X - Powerfully Beautiful

The OnePlus X - new product line from OnePlus.

Nowadays there is not a secret that good device costs about $500 and up to $900. And for the new models it’s difficult to grab their piece of cake in this cruel niche, because people appreciate quality and reliability first of all. So to dive in to this area manufacturers should provide customers with good quality device for little money. And now let’s discover what the Oneplus X is?

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The OnePlux X is a 5inch Android based smartphone that looks on $700, but really costs $249. This device has aesthetic quality that you might expect from dedicated tech company, but for real it’s made by a Chinese startup less than two years old. The co-founder of OnePlus Carl Pei says: “We are not going to make a phone for $100-$150, just because it’s not our goal. We eager to make really great products, and at that price it is not possible. Nobody can afford to make it using these materials.”

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Everybody knows fame of Chinese brands that’s why it’s wondering why OnePlus would release a device with last year’s components when it just began shipping its OnePlus 2, a.k.a ‘flagship killer’ to US customers in August. Of course OnePlus wants the X series to be its own version of the iPhone 6S or Nexus 5X. I mean the device that trades a bit of battery life, power, screen size in exchange for a design that fits comfortably in the hand.

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The X line will always be the line for experimental. OnePlus is betting on the idea that customers will get sticker shock now that the iPhone’s $649 price tag is more exposed. Obviously, device makers like Apple and cell carriers in the US have found a way to lessen the blow of a full-price smartphone by selling it through monthly installments that include trade-in options and warranties. OnePlus can’t offer either of those, which limits the appeal of the product to the smaller percentage of customers now accustomed to buying unlocked devices. That number is growing, but it still represents a minority in the mainstream smartphone market.

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2 Comments
  1. Reply Liza Ann April 10, 2014 at 11:36 am

    Just test comment

  2. Reply David September 24, 2014 at 5:48 pm

    Baku

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